What is CafeMom?

The idea of CafeMom originated with Andrew Shue when he became a father and he saw how his wife counted on other mothers for support and information. Shue realized that there was a need for mothers to share and talk with other women and there was nothing out there that was bringing them together.

What is the stir blog about?

On March 30, 2010, CafeMom announced the launch of The Stir, a blog for moms featuring topics such as celebrity gossip, parenting dilemmas, current events, and home decorating. It provides articles about parenting and issues surrounding children that members can comment upon and discuss.

How did CafeMom become so popular?

Within one year of its launch, CafeMom became the most trafficked website for women according to comScore. In 2008, the website was receiving 8 million unique visitors a month, accounting for over 140 million page views. In September 2008, the website launched an initiative to donate $10 million to schools, while increasing traffic to the site.

Who owns CafeMom?

CafeMom is a website targeted to mothers and mothers-to-be. It is owned by Wild Sky Media, which also owns Mom.com, CafeMom, MamásLatinas, and LittleThings. CafeMom was founded in 2006 by Michael Sanchez and Andrew Shue. In 1999, the childhood friends established CMI Marketing and subsequently ClubMom, the predecessor to CafeMom.