What subject matter do trademarks protect?
Today some companies are also claiming trademark rights in other subject matter that is non-verbal or non-visual, including the exterior and interior design of buildings, the three-dimensional shape of packaging and products, colors, sounds, scents, textures, and flavors.
Can a logo be descriptive trademark?
A logo can describe a piece of your product. A trademark that’s entirely descriptive cannot be protected.
Do I need to put TM on my logo?
The (TM) symbol actually has no legal meaning. You can use the symbol on any mark that your company uses without registering it. The most common use of the TM symbol is on a new phrase, logo, word, or design that a company plans to register through the USPTO.
Is Netflix a suggestive trademark?
A suggestive mark hints at or suggests the nature of a product or service or one of its attributes without actually describing the product or service. Examples of suggestive marks are AIRBUS for airplanes and NETFLIX for streaming services.
How do you know if a trademark is descriptive?
§1052(e)(1), a mark must be merely descriptive or deceptively misdescriptive of the goods or services to which it relates. A mark is considered merely descriptive if it describes an ingredient, quality, characteristic, function, feature, purpose, or use of the specified goods or services.
What is subject matter for trademarks?
Subject matter for trademarks. As the definition of the trade mark, the main demand for registration is to be capable of distinguishing the goods or services from one to another. Therefore, the core part is to guarantee the trade mark has its own distinctiveness to make sure the customers could recognise its origin.
What is a trademark?
A trademark can be any word, phrase, symbol, design, or a combination of these things that identifies your goods or services. It’s how customers recognize you in the marketplace and distinguish you from your competitors. The word “trademark” can refer to both trademarks and service marks.
What is the difference between a trademark and service mark?
The word “trademark” can refer to both trademarks and service marks. A trademark is used for goods, while a service mark is used for services. Identifies the source of your goods or services.
What are the different symbols for trademark rights?
There are three different symbols you can use to claim trademark rights in your logo. The TM symbol stands for trademark and is used for goods or products. The SM symbol means service mark, and you would use it if your company offers services, such as tax preparation or house cleaning.