What is the media database?
A media database (or media contacts database) is one of the most important media relations tools available. Simply put, it’s a database of journalists, reporters, bloggers, influencers, and other media contacts, as well as media outlets.
How do I find a Muck Rack?
Search coverage from Media Outlets and create reports Select media outlets from your search results, and click Find Articles. Enter a search term or add a filter for more specific results, then add articles to a Coverage Report to generate data and insights for your next campaign.
Where can I find media contacts for PR?
Google News is a good way to find media outlets (and then find the appropriate journalists) in your niche. Enter the names of your competitors or businesses similar to yours. You’ll get a list of outlets, blogs, news sites, etc. where they were featured—publications where you have a shot at getting coverage.
How do I create a media database?
Here’s the media list building process in four easy-to-follow steps:
- Step 1: Figure out your target audience.
- Step 2: Decide which contact information you’ll add.
- Step 3: Choose where you’ll keep your media contacts.
- Step 4: Find media contacts and add them to your list.
How expensive is Muck Rack?
around $5,000 per year
Based on our own data, we estimate Muck Rack to cost around $5,000 per year. Prices will vary depending on the features you choose. PR tools similar to Muck Rack are priced from $4,000/year and up, with the average being also around $5,000/year.
What is a media list in PR?
A media list (also sometimes called a press list or media contact list) is a document with a list of media contacts: journalists, reporters, media influencers, bloggers, and more. They’re used for having a list of relevant people that you can send your press release or story.
How do I find a press release journalist?
PR tools to find journalists and influencers
- Media.Info. This free platform has been around since 1994 and can still be a reliable resource for finding UK media contacts.
- PressRush. Build targeted lists in minutes with PressRush, a super affordable journalist search engine.
- Anewstip.
- Buzzsumo.
- WooPitch.
- Hey Press.
- JournoLink.
How do I find my media contacts?
How to Find Media Contacts: 5 of My Favorite (Free) Strategies
- Strategy #1: Do your research.
- Strategy #2 – Learn How to Study a Magazine’s Masthead (& Content in General)
- Strategy #3 Ask a Gatekeeper.
- Strategy #4 Get to Know a Media Outlet’s “Email Formula”
- Strategy #5 – Do Some Twitter Sleuthing.
How much is Muck Rack a month?
Pricing comparison
Prowly | Muck Rack | |
---|---|---|
Pricing plans provided on website | ✔ | ✖ |
Pricing | From $189/mo | From $5000/yr (est.) |
Contract Length | Monthly or annually | Annually |